PRIVACY POLICY

Last updated: 18 June 2025

This website and the products offered are provided by Lizban Limited, trading as WTF Accounting, a company registered in England and Wales (Company No. 07237307) (“we”, “us”, “our”).

We are committed to protecting and respecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website, use our products or services, or engage with us via advertising platforms.

By using our website or services, you agree to the collection and use of information as described below.

1. Information We Collect

1.1. Personal Information You Provide:

Name, email address, billing and shipping addressesPayment information (processed securely by third-party providers)Account credentials, user preferencesCommunication and support requestsAffiliate sign-up information

1.2. Automatically Collected Information:

IP address, browser type, device informationGeo-location data for localization and pricingUsage data such as pages visited, clicks, and interactionsCookies and tracking technologies (see our Cookie Policy)

1.3. Information from Third Parties:

Advertising platforms (Meta, Google) may provide data from pixel trackingAnalytics services (e.g., Google Analytics)

2. How We Use Your Information

We use your data to:

Provide, operate, and maintain our servicesProcess transactions and send purchase confirmationsPersonalize content, including geo-location-based pricing and offersSend newsletters and promotional communications (with consent)Improve our website and services through analyticsDetect and prevent fraud or misuseFulfil legal and contractual obligations

3. Legal Basis for Processing (EU, UK GDPR)

We rely on the following legal bases:

Consent (e.g., marketing emails, non-essential cookies)Performance of a contract (e.g., processing orders)Legitimate interests (e.g., analytics, fraud prevention)Legal compliance

4. Sharing Your Information

We do not sell your personal data.

We may share your data with:

Payment processors (e.g., Stripe, PayPal)Email marketing platforms (e.g., Mailchimp)Advertising platforms (Meta, Google) for retargeting and campaign trackingAffiliates or partners for program supportLegal authorities, if required by law

5. International Data Transfers

We may transfer your information to countries outside your own, including the US. Where necessary, appropriate safeguards such as: Standard Contractual Clauses are used to protect your data.

6. Data Security

We implement reasonable administrative, technical, and physical security measures. However, no system is completely secure.

7. Data Retention

We retain your personal data for as long as necessary for the purposes outlined in this policy, and as required by tax or legal obligations (typically up to 7 years).

8. Your Rights

Depending on your location, you may have the following rights:

Under EU/UK GDPR

Access and obtain a copy of your dataCorrect inaccurate dataRequest deletion of your dataRestrict or object to processingData portabilityWithdraw consent at any timeLodge a complaint with your local data protection authority

Under CCPA (California)

Know what data is collected and whyRequest deletion of personal dataOpt-out of any sale of personal information (we don’t sell data)Non-discrimination for exercising privacy rights

Under POPIA (South Africa), Australia, New Zealand, Canada

Similar rights to access, correction, and deletion

To exercise any of these rights, please contact us at: 📧 [email protected]

9. Cookies and Tracking

We use cookies and similar technologies to:

Remember your preferencesAnalyze site usage and improve performanceDeliver personalized ads (Meta, Google, etc.)

You can control cookie preferences via your browser settings or our cookie banner. See our full Cookie Policy

below.

10. Children’s Privacy

Our services are not directed to children under 16 (or 13, depending on jurisdiction). We do not knowingly collect data from children.

11. Changes to This Privacy Policy

We may update this Privacy Policy. Updates will be posted on this page with a revised "Last updated" date.

12. Contact

If you have any questions or concerns about this Privacy Policy or your data:

Lizban Limited

(trading as WTF Accounting)

📧 [email protected]

📍 Lizban Limited, United Kingdom

FULL COOKIE POLICY

Last updated: 18 JUNE 2025

What Are Cookies?

Cookies are small text files placed on your device by websites to store preferences, track usage, and deliver targeted advertising.

Types of Cookies We Use

Essential Cookies – Required for site functionality and security.Performance & Analytics Cookies – Track how visitors use the site (e.g., Google Analytics).Marketing Cookies – Used for ad targeting and measuring campaign effectiveness (e.g., Meta Pixel, Google Ads).Third-Party Cookies – Set by services we use for payment, advertising, or social sharing.